
Computersperson at @incident_io, previously @Monzo, @SoundCloud • 🏳🌈 • he/him
London, UK
Joined January 2009
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Sam Starling retweeted
Wrote a post about our o11y strategy - was a lot of fun building it (and a lot of big brain ideas from @lawrjones) - check it out!
You can't sell an on-call product that only works some of the time.
That's why we've invested heavily in o11y, building a strategy that works for our org and weaving that into how we use our tools.
If you want to know how we did it @martyhambert has written a great post 🧵
What virtual nonsense will Jeremy Vine be jumping up and down on this General Election? My bet is a virtual Brompton getting cut off by a big red Labour battle bus and Farage in a white van
Ground rules at the @incident_io offsite are quite harsh this year
Sam Starling retweeted
We’ve just launched @incident_io On-call and I couldn’t be more excited! 🎉
Our goal was “so good, you’ll break things on purpose” and we’ve poured our hearts and souls into this one.
I think it shows ❤️
We recently made a bunch of our forms configurable at @incident_io, which meant that @LisaKC_ and a bunch of our team got to scratch our heads on "a form for forms".
Here's how went from a gnarly form that didn't feel great, to a *much* nicer one: incident.io/blog/building-a-…
Sam Starling retweeted
My team @incident_io feels different to others I've worked in.
We're close to customers & you'll never hear "that's not my job" – we're here to help the business win, & we do that in other ways than just writing code.
If you like how this sounds, we're hiring!
Meet the team👇
Who said you can't meme when Slack is down? @aaronsheah, take a bow
Sam Starling retweeted
🔥Introducing Catalog—connecting everything that exists in your organization to level up your incident response. 🔥
With Catalog, you now have a clear map of services, customers, teams, and more in your organization. ✅
Spent a big chunk of the last three months building this feature, hyped for it to see the light of day 🔜 ✨
Looking forward to speaking at @brumjs tonight about how every engineer at @incident_io puts their product hat on, and how we use that to drive a polished product with happy customers ✨
Eyes closed, classic (great conference tho)
Today's the last day of @TheLeadDev!
Be sure to stop by our booth to chat with the team, catch up on the latest feature releases, and get your hands on top-tier swag.
Going to be at @TheLeadDev (StaffPlus) next week in London with @incident_io, if you're around then say hi 👋🏼
Sam Starling retweeted
ahh sweet sweet London summer where your local park is swarming in picnics, the strawberries are massive and delicious, you hear the fainting click click click of a Lime bike joyride coming down the street, half your friends can't see or breathe from hayfever, it's giving spf, it

















