zenarmor

People are using AI just about everywhere now, which means the traffic you need to inspect is everywhere too. So security has to be able to run wherever that traffic actually is. I wrote a piece for SDxCentral on why enforcement has to happen where the traffic is created, at the branch, the edge, the device, rather than routing it somewhere far away first. Link here: sdxcentral.com/opinions/new-…

Network Security Is Still Relevant The perimeter, as we know it, is dead, for sure. The castle and moat model is gone. And that’s true. But what happened next is that a lot of people took that to mean network security itself doesn’t matter anymore. Just move everything to the cloud, put identity in front of it, and you’re done. Except that’s not what happened in practice. Organizations still have networks. They still have traffic that needs to be inspected. They still have users connecting from everywhere on every kind of device. The perimeter didn’t disappear. It just moved to wherever your people are. And that’s what gets MSPs and MSSPs excited about what we’re building. Because Zenarmor brings network security back, but in a way that actually matches how organizations work today.  The inspection happens wherever the user is. On the endpoint, at the edge, in the cloud. It’s not about backhauling traffic to some centralized location anymore. It’s about protecting people where they actually are. For our partners especially, that changes the conversation with their customers. Instead of trying to sell a complex stack of point solutions that they have to manage across dozens of accounts, they can deliver network security through a single app that deploys in minutes and scales across their entire customer base. That’s why they lean in when they see it. It’s not just another security product. It’s network security made relevant again for how the world actually works now.

EMA, one of the most respected analyst firms in network security, just named Zenarmor a “Vendor to Watch”. A few months after our SASE launch I said “Zenarmor was still a hidden gem”; its value and differentiation known only to some early customers and select partners. I also said 2026 would be different. EMA’s recognition is a very good testament to the fact that the market is starting to see what we’ve been building all along. What made this meaningful to me is what they recognized. Not a promise of what’s coming. The architecture we’ve already built and shipped. Single app, single stack, single pass. Distributed enforcement at the endpoint, edge, and cloud. No dependency on centralized PoPs or service chains. That’s been our bet from day one. And having an independent analyst firm validate that the approach works, and that it’s architecturally very different from how everyone else in the market delivers SASE, that matters a lot. This is the kind of validation that helps partners and customers feel confident about Zenarmor. And we’re just getting started. Here’s a link if you’d like to read the full report: enterprisemanagement.com/pro…

Our European partners and customers, we are closer to you now. Zenarmor’s Frankfurt office is now open.