Helen from WFB (@WordsfBreakfast) header
Helen from WFB (@WordsfBreakfast) profile picture

Our SEO guy says we should put a gap in 'copywriting' so people can find us on Google. We still have meetings about it. Tweets by @helensteemson.

Auckland, New Zealand
Joined September 2009
Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)Photo by Helen from WFB (@WordsfBreakfast)
I use the vocative comma, but still laugh at this
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Helen from WFB retweeted
Kia Ora Tokomaru 4 Square, showing how it’s done 🙌🏽 Now, let’s do the rest of the country #signage
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I’m a victim of a violent crime committed by a man currently in Waikeria - he may even be up on that roof. I hate him and everything he has done to his victims, including my friends and family. Regardless, I still want him to be afforded human rights by those incarcerating him.
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Helen from WFB retweeted
21 years ago, the world watched New Zealand to see if it was still working. thespinoff.co.nz/society/the…
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If you are married and want to eat a scone, you need to buy 2 scones, regardless as to the answer to the question "would you like a scone?"
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Stop giving an amoral company your data for free. Be happier. Seems like a win-win.
People who deactivated Facebook in a study were happier afterward, reporting higher levels of life satisfaction and lower levels of depression and anxiety. That change is equal to about 25-40% of the beneficial effect typically reported for psychotherapy trib.al/pt2iTCx
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Helen from WFB retweeted
My top 5 Pixar movies: - Depression: The Movie (2015) - Existential Crisis (What Am I Doing With My Life?!) (2020) - Separation Anxiety But Fish (2003) - What Will Happen If We Don't Address Climate Change (2008) - Hey Guess What, A Rodent Cooked Your Meal (2007)
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Helen from WFB retweeted
Although creative copywriting may be very original, witty or emotive, it isn't any of those things for their own sake. It's about solving a problem in a creative way.
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Helen from WFB retweeted
And this is crucial to responding to anti-lockdown proponents - the analysis also showed that lifting restrictions early in order to kickstart the economy fails, because *voluntary* social distancing remains if people are not convinced they are safe (from the Conclusion) (4/n)
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Helen from WFB retweeted
Our paper on non-Māori speakers’ remarkable implicit knowledge of te reo Māori sound patterns and word-forms has just been published. (nature.com/articles/s41598-0…) This was so much fun to work on. Here’s a summary. (1/9)
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“The phrase 'Someone ought to do something' was not, by itself, a helpful one. People who used it never added the rider 'and that someone is me'.” ― Terry Pratchett, Hogfather
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Helen from WFB retweeted
In the past, you could be reckful (considerate) as well as reckless. People were also gormful (careful); feckful (responsible), ruthful (compassionate), wieldy (agile), ept (adroit), and definitely gruntled. Bring back the lost positives.
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Helen from WFB retweeted
FOUR YEAR TERMS FOUR YEAR TERMS
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Happy International Men's Day, especially to all the men who ask when International Men's Day is on International Women's Day.
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going through some old memes on my phone and I found this absolute gem
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Corona Virus explained in craft terms: you and 9 friends are crafting. 1 is using glitter. How many projects have glitter? – at Laguna Beach, CA
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Helen from WFB retweeted
Twitter is just someone inventing a guy that sucks and the rest of us getting mad about him, it's a new guy every day
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I am tired of leftism always being framed as extreme in these debates. Saving our planet, providing everyone healthcare & paying every worker a living wage is not extreme. Endless wars, predatory capitalism & 2 billionaires owning more wealth than half of our nation is extreme.
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Andrew Little - perfect response
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Helen from WFB retweeted
New (to me) word alert! Contumacious. Stubborn or willfully disobedient to authority. Used to describe Eric Watson by the UK High Court. Feel it in your mouth. Your lips on the macious bit. It’s lovely. Abbrev. noun: he’s a bit of a cont.
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