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Get inspiration on how to apply #behavioraleconomics, #nudging, and consumer psychology. Case studies and courses from the world's top experts 🙌

Joined September 2020
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insideBE retweeted
How to get people from diverse backgrounds to apply for a job? There are some lessons from behavioural science that point to what you do and how you do it to get better applicants and greater outcomes insidebe.com/articles/how-to… @insideBEcom #casestudy
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If you’re thinking of using humor at work, don’t ask “will this make me sound funny?” Ask “how will this make other people feel?” The goal isn’t to get a laugh; it’s to make the room feel lighter and more at ease. For more tips, watch this TED talk. go.ted.com/jenniferandnaomi
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Overcoming difficult obstacles makes a future success taste much sweeter, right? Wrong! Initial failures lead people to underestimate how good it will feel to succeed. scientificamerican.com/artic… @H_Sjastad
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Latest project results for Singapore’s leading consumer bank 1/4 #behavioralscience #behaviouralscience #singapore #bank #customer #balances
insideBE retweeted
"One key reason that our intentions don’t always translate into behavior is habit" We discuss the importance of #habits and how brands can disrupt them to encourage people to practice more #sustainable behaviours for @TheDrum 🌍 thedrum.com/opinion/2022/01/…
Got a shiny, new goal for 2022? Don’t lose momentum and abandon your goal baby before it has a chance to thrive! 😢 To help, here are 5 Books 📚/ accounts from psychologists / behavioral scientists I recommend to help those goal babies grow up big & strong💪 Follow & share 👏🏻
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How To Make Better Decisions w/ @AnnieDuke Listen here 🔗 apple.co/3didxPr
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The FAIR seminar series will be online/hybrid for the spring semester - we have a great program with fantastic speakers. nhh.no/en/research-centres/f…
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Christmas time is approaching and with that family visits come hand in hand 🎄 Read the article by @Helenarub on how to reduce drunk driving 🍾 and drive responsibly bit.ly/3dJmVfg
"Buy now, pay later" apps like Klarna have been on the rise. Cognitive biases like hyperbolic discounting—our inclination to choose immediate reward over future payoff—help explain what makes these platforms so irresistible to shoppers. #behsci hubs.ly/Q01179QR0
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Our perception of ourselves as being in the driver's seat has more to do with how we want to view ourselves than with reality.
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Full comic.
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Have you figured out Christmas gifts already? 🎁 this one lasts the whole year, even a lifetime. Give your loved ones the opportunity to shine in their work. The best gift is knowledge! bit.ly/3dpCrga
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Top episodes of 2021! Full list when the ep drops Dec 24, but I couldn't wait to celebrate! 10) Temptation Bundling ep136 (shout out to @katy_milkman) 9) Interview w/ @sucha_matej of @insideBEcom ep165 8) Interview w/ @MatthewConfer ep158 7-1)??? Come back tomorrow for more!
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